AliExpress, as a leader in international e-commerce, has won the favor of buyers at home and abroad with its convenient shopping experience and rich product selection. Recently, Cainiao AliExpress officially opened a warehouse in the Chengdu Industrial Zone. The new warehouse opened at the "doorstep" will comprehensively reduce the stocking pressure of cross-border merchants in the southwest region, allowing more merchants to easily join AliExpress semi-custodial and enjoy the custody model. The traffic dividend brought by the following. Many people still don't understand AliExpress's custody model. This article will give a comprehensive explanation of AliExpress custody, full custody, POP, JIT, and overseas custody.
 

 

AliExpress's full custody model is not much different from Temu and Lazada's full custody model. The seller only needs to be responsible for supplying goods, focusing on the goods, and acting as a hands-off shopper. The rest, such as operations, logistics, after-sales, etc., are fully managed by the platform and fully responsible. The advantage of this is that for merchants with strong product capabilities but little cross-border business experience, the threshold for cross-border e-commerce is lowered. Merchants only need to understand the products and be able to supply them. The intuitive feeling for consumers is that a new channel has been added to the AliExpress platform - "AliExpress Choice". This service channel will also launch a new monthly shopping event ChoiceDay. ).

 

​AliExpress Choice is committed to providing extremely cost-effective products, as low as 1 USD for 3 pieces. Nowadays, on the AliExpress website and App, you can see the ChoiceDay exclusive page, which clearly says "Free Shipping for More than $10". The Choice channel is divided into four categories: "Selected", "Under $5", "$5-15" and "Above $15". Each section has labels such as recommendations, fashion accessories, electronics and digital, household items, sports and outdoor, etc. Click to browse More products in the corresponding category. In terms of logistics and distribution, starting from March 1, 2023, AliExpress Choice will provide customers in selected countries/regions with free shipping, free returns, delivery guarantee, and more affordable prices.

 

 

The JIT model is also called the just-in-time warehouse model, which is roughly similar to the fully managed model in terms of process. The difference is that the goods in the JIT mode are placed in the merchant's warehouse and do not need to be warehoused. At the same time, merchants need to send samples to industry waiters, and they can only be put on shelves for sale after the samples are approved. However, in terms of timeliness, the JIT mode has very strict requirements like the fully managed mode. After the consumer successfully pays for the order, the merchant needs to deliver the goods to the Cainiao driver and complete collection within 24 hours. If it is delivered to the warehouse by yourself, it must be delivered to the designated warehouse and completed within 48 hours, otherwise there will be corresponding penalties. If you choose a novice door-to-door pick-up service, it is free of charge. If you use self-delivery, the cost of sending the goods to the warehouse yourself will be borne by the merchant.

 

 

The advantage of the semi-managed model is that it gives sellers greater autonomy and flexibility. Sellers can concentrate on product research and development and market operations, and at the same time, rely on the platform's logistics and after-sales service capabilities to increase customer satisfaction and order conversion rates. This model is especially suitable for sellers who have already accumulated certain e-commerce operation capabilities. They can use the semi-managed model to quickly make up for the shortcomings of logistics services and achieve rapid business growth.

 

In order to attract more sellers to join the semi-managed model, AliExpress has implemented a series of subsidy policies. These policies include 100% commission-free for warehousing semi-managed products, subsidies for on-time delivery during the Spring Festival, and full exemption of door-to-door collection fees, warehouse operation fees and warehouse rent for warehousing products. These measures not only reduce sellers’ operating costs, but also provide strong support for their sales during the Spring Festival. In addition, AliExpress also gives semi-managed products the opportunity to join the Choice channel. The Choice channel is a platform specially created by AliExpress for fully managed and semi-managed products, providing free shipping, fast logistics and high-quality after-sales services. Such a high-quality product experience not only improves consumer satisfaction, but also brings more orders and a higher conversion rate to sellers.

 

 

The traditional e-commerce model and the AliExpress pop model refer to the merchant's self-operated model. In this model, operations, pricing, logistics, and marketing are all independently operated by the merchants. The sellers have their own operating ideas, and there are a large number of sellers for high-quality goods and distribution. Set your own prices, make your own discounts, and be responsible for your profits and losses. At this stage, the platform is in the stocking stage. There is no waiter in charge, no platform resources, and no traffic support. Therefore, it is recommended not to spend too much energy and make some attempts.
 

 

 

"Overseas custody" mainly provides business custody services for merchants who stock goods overseas. It is different from the semi-managed model. Under this model, the "logistics performance" is completely responsible for the platform. The overseas managed merchants need to be responsible for the delivery and fulfillment work, while the operating links are handled by the platform; at the price level, the merchants provide covered shipping costs. Supply prices, platform-assisted pricing operations and marketing delivery.

 

The main investment targets of "overseas custody" are cross-border merchants with overseas warehouse capabilities. Therefore, overseas custody can also be regarded as an expansion of investment promotion behavior of the custody model. After joining overseas hosting, overseas merchants who prepare goods can add a sales channel at almost zero cost, and the platform will assist merchants in their operations and provide exclusive traffic.
 

 

 

 

Many sellers have reported that AliExpress unpacks and assembles packages from managed sellers when they are shipped. During the transaction process, buyers occasionally encounter logistics damage and package problems, which undoubtedly makes them happy. The shopping experience brings a haze. So, when we encounter this kind of problem, how should we deal with it? At the same time, how can we reduce the proportion of logistics damage so that buyers can buy with more confidence?
 

 

 

When a buyer reports that the goods received are damaged, we should take quick action to ensure that the buyer's rights and interests are protected. First, buyers need to submit real photos of damage as evidence and describe the damage in detail in transaction disputes. After receiving this information, the platform will verify it. Once it is confirmed that the damage is caused by logistics reasons, the platform will quickly intervene and provide a solution. Usually, we will choose to refund the buyer in full to cover his or her losses.

 

 

In terms of packaging, we recommend using cartons for packaging and ensuring that the volume of the cartons is suitable for the size of the goods. Customized cartons are not only convenient, but also better protect your goods. At the same time, putting fillers in cartons, such as air-filled bags or bubble wrap, can also effectively reduce the shaking and collision of goods during transportation. Although putting a fragile label may not necessarily be helpful, we still recommend that sellers use it when necessary to remind logistics personnel to handle with care.

 

Regarding the platform, merchants should review the status of semi-managed orders on a daily basis to ensure that all information is up to date and accurate. At the same time, you need to regularly check the dispute management and chargeback management of the semi-managed backend, pay attention to disputes and returns, and deal with possible problems in a timely manner. In addition, you should always check your international Alipay account and pay attention to the loan and deduction status to ensure that your financial status is clear and transparent. When encountering unfair processing or deductions, you must actively appeal to the platform to fight for your own rights and interests.

 

 

When buyers encounter logistics damage problems, in addition to refunds, we should also give them sufficient care and comfort. By sincerely apologizing and providing coupons, we can alleviate buyers' dissatisfaction and avoid negative reviews.

 

Here, we provide a template for reference:

 

"Dear customer,

 

We are deeply sorry to learn about the damage to your purchased item during transportation. We fully understand your disappointment and inconvenience caused by this issue.

 

Please be assured that we take the matter very seriously and have initiated an investigation with our logistics partner. As a gesture of goodwill, we will promptly refund the full amount you paid for the damaged item. The refund will be processed by our platform and credited to your account within a few business days.

 

We are committed to improving our packaging and logistics processes to prevent such incidents from happening again. We will adopt stronger packaging materials and work closely with our logistics partner to ensure the safe delivery of your orders.

 

If you still require the item, we encourage you to reorder, and we will ensure that your new order is packaged with utmost care.

 

We sincerely apologize for the inconvenience and appreciate your understanding. If you have any further questions or concerns, please feel free to contact us. We value your feedback and are committed to providing you with the best shopping experience possible.

 

​Thank you for your patience and support."

 

Through the above coping strategies and improvement methods, we believe that we can effectively reduce the damage rate of AliExpress logistics and improve buyers’ shopping experience. We hope that the platform will pay attention to and solve this problem as soon as possible while upgrading the logistics timeliness. I hope AliExpress Provide sellers with better and more efficient services.

 

 

AliExpress has strict limits on the number of stores, whether it is a fully managed model or a semi-managed model, but what should you do if you still need to open multiple stores? If you have multiple brands and need to register multiple AliExpress managed stores, but Are you worried that multiple stores will trigger the AliExpress association mechanism, which will affect multiple stores?

 

 

You can use BitBrowser to efficiently manage multiple stores and avoid the risk of account association. BitBrowser is a fingerprint browser specially designed for multi-account management. It allows sellers to set up an independent browser environment for each store. Each environment has a unique browser fingerprint, including cookies, user agents and local storage, effectively reducing the possibility of accounts being linked to each other.

 

 

In order to facilitate the operation of the seller team, BitBrowser supports account information sharing. Team members can jointly manage accounts without leaking login credentials, and the operating permissions of different members can be set according to the actual situation. It allows sellers to manage multiple stores more conveniently, and makes the joint management and sharing of multiple accounts simple and safe.
 

 

Of course, how to increase operating sales in multiple stores has always been a worry for sellers. BitBrowser solves this problem very well. Extensions are a commonly used efficiency improvement tool for many sellers. You can import Google into BitBrowser , Firefox and other browser extensions, you can also use self-developed extensions to open them with one click to improve efficiency. BitBrowser supports group control and automation functions. You can operate multiple stores at the same time or use automated RPA robots to automatically operate stores. These All methods can effectively save sellers’ time, allowing them to devote their time to store development decisions.
 

 

 

AliExpress's hosting service undoubtedly provides great convenience for sellers to go overseas. Now, Teum and Lazada have successively launched full hosting and semi-hosting models. Sellers need to understand and grasp the new models in a timely manner to further improve their competitiveness in the cross-border e-commerce market. Competitiveness, gain more business opportunities and success. Whether it is fully managed, semi-managed or other models, AliExpress is constantly exploring and innovating to provide sellers with a more flexible and efficient business model. Opening more stores through bit browsing will undoubtedly allow sellers to cope with changes. Be more confident about the e-commerce market. Operating multiple stores will undoubtedly increase your chances in the e-commerce market. Download BitBrowser now and give it a try!
 

 

 

 

Answer: AliExpress custody services mainly include store operations, logistics fulfillment and after-sales and other aspects. Specific content includes but is not limited to product listing, store decoration, marketing and promotion, order processing, logistics and after-sales service, etc., aiming to help merchants reduce operating costs and improve operating efficiency.
 

 

 

Answer: After opening the AliExpress hosting service, merchants are mainly responsible for product research and development, inventory management and market operations. The platform will provide professional operation plans and logistics fulfillment and hosting services, so merchants can focus more on the goods themselves, as well as market expansion and customer relationship maintenance.
 

 

 

Answer: The cost of AliExpress hosting services is usually based on the specific needs of the merchant and the selected service content. The platform will make settlements with merchants based on the actual sales volume and the supply price, and will retain relevant charges.Rights to operating service fees. The specific fee calculation methods and standards can be found in the agreement signed between the merchant and the platform.
 

 

 

Answer: The AliExpress platform provides a wealth of data analysis and monitoring tools. Merchants can use these tools to view key indicators such as store traffic, order volume, and sales, as well as detailed data such as product click-through rates and conversion rates. At the same time, merchants can also communicate with platform customer service at any time to understand the store’s operation status and optimization suggestions.
 

 

 

Answer: The AliExpress platform has strict supervision measures on the quality of merchants’ products. Merchants need to provide relevant qualification certificates and product quality certification when joining the platform, and the platform will also conduct regular random inspections of merchants' products. At the same time, the platform has also established a user evaluation and complaint mechanism. Users can evaluate and provide feedback on purchased products. The platform will promptly handle problems based on user feedback to ensure merchants’ product quality and user experience.