TikTok is one of the most popular social media platforms in the world, used by 100 million monthly users, and it is also an important source of traffic for many webmasters. Although TikTok was originally conceived as a platform for entertaining content for kids and teens, it is now one of the leaders in terms of traffic globally. The content of TikTok is mainly composed of small videos with an average length of no more than two minutes. Simply put, TikTok caters to users of all kinds. Before the official start, it is recommended that you use an anti-detection browser to analyze multiple Tiktok accounts to understand the push mechanism for different regions.
 

What form of promotion?
 

The TikTok ad format is not limited to the word "business" and has several subcategories.
 

The main formats of advertisements on Douyin are:
 

TopView - The promotional video that users see when they first launch the app. Marked with an "Ad" icon.
 

A brand takeover is a video or still image lasting 3-5 seconds. It takes up the entire screen and supports the ability to place links within the content.
 

A brand effect is a non-standard way of introducing a product to an audience through interaction. In this case, we're not talking about unpacking the product and demonstrating it. The user's understanding of the product is carried out with the help of virtual fittings, masks, 3D lenses and other tools.

Stream — a 1-minute-long ad with sound that appears in the feed between the user's regular video. In fact, native video is organically integrated into the content and does not cause user rejection.
 

What preparations do you need before starting?
 

1. Account
 

The minimum cost of a TikTok account is between $10-$20 and can run into the thousands, depending on its "hotness."
 

2. Anti-detection browser
 

Most anti-detection browsers offer a free trial period. The price ranges from $10 to $300, or even higher. Bitbrowser is recommended. As an anti-detection browser, he provides 10 configuration files for free forever.
 

TikTok is a young and under-researched traffic source that continues to evolve, attracting the attention of individual arbitrageurs and large groups of buyers. The best indicators of promotion stats on TikTok are showcased by creatives who are organically integrated into the concept of the site (i.e. local). Keep this in mind before you start using TikTok.